"We need an iOS and Android app" is usually the first sentence in a first call with a new idea. It's worth pausing on, because building for the app stores is expensive, and getting anyone to actually download the result is often harder than building it.
If the product is mostly forms, dashboards, and reading information, none of that applies yet.
What a web app already gives you
A responsive web application works on every device the moment someone opens a link - no download, no waiting on Apple's review queue for an update, and no 30% cut going to a platform for every transaction that happens inside the app. For most products in their first year, the friction removed by not requiring a download is worth more than the polish an app-store presence adds.
When the answer is actually yes
There's a real, specific trigger for needing a native app, and it's not "it would look more legitimate." It's a genuine dependency on something a browser can't do well: push notifications the user needs to see instantly, offline access that has to keep working with no connection at all, or hardware access like Bluetooth or deep camera control. If the product is mostly forms, dashboards, and reading information, none of that applies yet.
The sequencing that actually works
Ship the web version first and find out whether people actually want the service. A mobile app built later, once there's a real user base pulling for it, is an expansion funded by proof. A mobile app built first, before anyone's confirmed they want the product at all, is a bet made twice as expensive for no additional information.
Building something like this?
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